We want to help parents
stop or slow down
myopia progression in
their children so they can
live their best life.

A jump in prescription of your child’s
vision shouldn’t stop their growth in life.

 

But understanding myopia progression, why it’s happening
and what you can do about it can be complicated.

 

Some eye doctors don’t know enough about myopia or simply
prescribe new glasses each year to offer a quick fix which
doesn’t work. All of this can be very confusing.

That’s why we created Hoot.

We wanted to make the parent and patient experience as
clear, comfortable, convenient and effective as possible.

 

We want parents to feel comfortable and have trust in the
science and Hoot doctors along with a clinical care team that works to
provide kids with confidence, clear and healthy vision
delivered seamlessly through a digital + live in person
experience.

At Hoot, your child's vision is in good hands. We take great care of their myopia - with a thorough and detailed assessment, a rigorous plan backed by science and a support team - using technology to give the best myopia management experience you and your kids will love.

Dr. Shefali Miglani

OPTOMETRIC PHYSICIAN | Chief Medical Officer

We have real world experience managing childhood myopia progression

Our head of Myopia Management is Dr. Shefali Miglani. She has been serving patients for 20+ years. As an independent owner of a successful private myopia management practice in New Jersey, she realized how big of problem myopia progression was becoming with kids in her practice. She transformed her practice to focus on helping parents and kids with myopia and has become an expert in using science, behavioral change along with digital tools to serve patients successfully.

We are reinventing Childhood Myopia Care

Parents expect high level of excellence, quality care and a dedicated team to help them enable their kids to have the best eye and myopia care possible digitally + in-person. Our clinical advisory board are the best in the profession blending the science of the eye to fitting specialists to behavioral experts who help us design programs to reduce kids’ screen time, improve study habits and motivate kids to play outside.

With strong academic credentials having graduated in the Top 10% of her class at SUNY College of Optometry and as a Henry Rutgers Scholar from Rutgers University where she majored in Behavioral Psychology and minored in Chemistry, she has the deep scientific and behavioral foundation to lead Hoot’s clinical team. Dr. Miglani helps set standards of quality and excellence throughout Hoot experiences everywhere.

Our Care is Science Based

Halting myopia progression in kids is important because evidence shows that left uncontrolled, myopia increases the risk of kids having macular degeneration, retinal detachment and glaucoma earlier in their adult life.*

The science also shows us that reducing screen time, having more outdoor play and improving study habits and posture are critical success factors in halting myopia progression.

We use science to develop the right plan for your child.

And bring you access to licensed and trained eye doctors in your area who share our purpose for ensuring great vision for your child.

Source

  • Flitcroft, D. I.(2012). The complex interactions of retinal, optical and environmental factors in myopia aetiology. Progress in retinal and eye research, 31(6), 622-660.
  • Vongphanit, J., Mitchell, P.,& Wang, J.J.(2002). Prevalence and progression of myopic retinopathy in an older population. Opthalmology, 109(4), 704-711.
  • Ogawa, A.,& Tanaka, M.(1988). The relationship between refractive errors and retinal detachment — analysis of 1,166 retinal detachment cases. Japanese Journal of Ophthalmology, 32(3), 310-315.
  • Lim, R., Mitchell, P.,& Cumming, R.G.(1999). Refractive associations with cataract:the Blue Mountains Eye Study. Investigative Ophthalmology & Visual Science, 40(12),3021-3026.

Excellent Myopia Management Doctors & Modern Technology

Great Doctors

We have doctors on our platform who specialize in myopia management to help slow down myopia progression in kids. Our doctors are dedicated to helping parents understand why myopia happens and what can be done at home as well as in the office to ensure good vision of your child.

Great Technology

We provide clean, modern video training modules to help you and your child know how to insert and remove the Ortho-K lenses to administering their Atropine drops to learning programs on reducing screen time, boosting confidence, improving study habits and feeling good about playing outdoors.

Hoot

Behavioral
Coaching Program

We believe that Myopia Management is not only about the Ortho-K lenses or Atropine drops.

It is about changing behaviors naturally to help safeguard your child's healthy vision.


As part of a Myopia Management Treatment Plan selected by your doctor, your child will be enrolled in a monthly digital behavioral coaching program that helps them gain new knowledge and skills that will help them reduce screen time, improve study posture and habits, learn valuable communications and leadership skills and get excited about outdoor play.

Our behavior coach will proactively reach out on either text message or email with inspiring, informative and instructional messages which include videos and content that help the child to boost self confidence and more importantly shift behavior to potentially slowing down myopia progression*.

*Source: NIH Journal of Ophthalmology Study

As part of a Myopia Management Treatment Plan selected by your doctor, your child will be enrolled in a monthly digital coaching program that helps them shift behaviors that will help them reduce screen time, improve study posture and habits, learn valuable communications and leadership skills and get excited about outdoor play.

These video modules are instructive and inspirational helping to boost self confidence and more importantly play an important role in potentially slowing down myopia progression*.

*Source: NIH Journal of Ophthalmology Study

Why the Owl?

We chose the owl because she is smart and has great vision. Just like the kids we serve. They work hard, study well and are reaching new heights on the tree of life.

Our Team

How to Get Started

"Your action right now can help
ensure your child's future vision."

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